Audit Standards
These are the benchmarks we use to evaluate websites in our UI/UX Audit.
Brightness
Standard: ≥ 60
Overall visual brightness of the page should be at least 60 for good readability.
Source: Google Material Design
Text Contrast
Standard: WCAG AA+
Text must meet minimum contrast ratios against background for accessibility.
Source: WCAG Guidelines
Buttons (total)
Standard: Contextual
Buttons should be clear and relevant, not excessive or hidden.
Source: UX Best Practices
Small Buttons (<48x48)
Standard: 0
Interactive elements should be large enough for touch on mobile.
Source: Google Mobile UX
Performance (mobile)
Standard: ≥ 0.85
Google Lighthouse mobile performance score should be at least 0.85.
Source: Google Lighthouse
Load Time
Standard: < 3s
Pages should load within 3 seconds for a good user experience.
Source: Google PageSpeed
Navigation Links
Standard: ≥ 1
Navigation should be present and easy to discover.
Source: General Web Standards
Clear CTA
Standard: Yes
Pages should contain a clear call-to-action such as 'Contact' or 'Get Started'.
Source: Conversion Optimization
Autoplay / Motion
Standard: ≤ 1
Avoid autoplaying/moving elements that distract or harm accessibility.
Source: WCAG + UX
Visual Clarity
Standard: High / Clean
Layout should not look cluttered, keep clean and consistent spacing.
Source: UX Design Principles
Design Consistency
Standard: ≤ 3 fonts, ≤ 4 colors
Consistent colors and fonts build trust and professionalism.
Source: Design Systems Best Practice